Feed, Stories and Reels creative
Adapt each idea to how the placement is viewed. Plan framing, opening moments, captions and safe areas so the message survives a small screen.
Services / BigShark SEO
Instagram AdsWith the bigger picture in mind.
Instagram Ads with a message made for the placement. We develop Feed, Stories and Reels creative, connect the shopping journey and measure the customers behind the views.
Built around your business
Start with what
needs to change.
For brands with a product or service that benefits from visual storytelling. We plan the message around the placement and the buying journey, not just the appearance of an individual post.
A strong first frame still needs a useful destination. We build creative concepts and mobile landing experiences together, then examine how each placement contributes to the agreed objective. Where the evidence shows weak return, we investigate the offer, audience, creative and tracking before proposing more spend. Reporting should help the business decide, even when a result is disappointing.
How we measure the work
Connect creative response with lead quality or store orders. Views and likes help explain behaviour, while the conversion objective determines whether a campaign deserves more investment.
The scope, made clear
What we deliver.
Product and offer storytelling
Make the product, benefit and next action easy to understand. Use accurate product details and approved customer proof instead of unsupported promises.
Creator and brand assets
Turn approved footage, demonstrations and brand photography into a consistent campaign. Agree usage permissions and edit requirements before production starts.
Campaign and audience structure
Plan prospecting and returning-customer activity around the offer and available data. Avoid audience overlap and test assumptions with an agreed budget.
Mobile landing experiences
Check the journey after the tap: loading, message continuity, product selection and checkout. Campaign creative and the destination should tell the same story.
Creative and placement reporting
Compare spend and outcomes across the placements and concepts being tested. Review frequency and declining creative response before simply producing more variations.
Google Ads & Meta AdsBIGSHARK / CASE RECORD
₹25.8LRevenue processed
Across 230 verified purchases in a 28-day window
Direct-to-consumer motorcycle parts brand (name withheld)
Inside the work
The useful result was knowing what was not working.
The documented commerce account recorded 0.17× return for Instagram Feed alongside 11.98× for Facebook Feed. Reading the placements separately exposed what an account average hid. We include the low return because the work was to make the decision clearer, not to turn every number into a success claim.
Read the case studyFrom brief to delivery
A clear way forward.
Find the message
Review the brand, product, audience and previous creative. Agree which customer need the first campaign should address.
Produce for the placement
Build a focused set of creative concepts and adaptations. Check the mobile crop, captions, product facts and destination.
Test with purpose
Launch the approved campaign and monitor delivery, creative response and the full conversion path before drawing conclusions.
Use the learning
Compare creative results with business outcomes, record the useful findings and carry them into the next production brief.
A few useful answers.
Do we need a large Instagram following to advertise?
Campaign planning does not start with a follower target. It starts with a suitable offer, credible profile, working destination and usable creative. We review the account and available audiences to decide whether paid activity is a sensible next step for the business.
Can you make Reels and Stories for our campaigns?
Yes, concept development, editing, copy and placement adaptations can be scoped together. New filming, actors, creators and locations are agreed separately. We also assess existing footage so useful assets can be carried forward instead of starting every campaign from scratch.
What if Instagram performs worse than Facebook?
We show that clearly. In our existing confidential account record, Instagram Feed returned 0.17× compared with 11.98× for Facebook Feed. That is a historical placement result, not a forecast. It illustrates why we review evidence before recommending where the next budget should go.
Are views and engagement the main success measures?
They can help explain creative response, but the main measure follows the business objective. For a sales campaign we examine orders and their economics. For lead generation we examine valid enquiries and follow-up quality. We agree the objective before choosing a report.